Lash Volume Amplified. Clean Benefits Multiplied.
Get the high-impact lashes you expect from a traditional mascara with a 98% naturally-derived formula.
NEW Beyond Lash™ Volumizing Mascara boosts lashes with bold color payoff and weightless, buildable volume.
- Weightless, buildable volume for full, lifted lashes without clumping.
- Enhances lashes with a lasting lengthening effect.
- Maximum pigment for bold, glossy, rich colour payoff.
- Flexible formula conditions and protects for healthier lashes.
- Resists under-eye smudging and flaking.
- Lash-hugging applicator separates, volumizes and lengthens lashes.
- Tapered hourglass shape for easy inner and outer corner application.
- 98% naturally derived formula. Vegan.
- Ophthalmologist tested. Safe for contact lens wearers. Suitable for sensitive eyes.
How to use
Start at the base of lashes moving towards the tips, rocking back and forth until lashes are covered. Extra tips:
- Twist the brush in the tube to coat the wand.
- Avoid pumping wand so as not to introduce air or bacteria into the tube.
- To coat difficult-to-cover lower and corner lashes, hold the wand upright, gently press into lashes to coat each individual strand.
- Wiggle the wand close to the lid and press (known as a stamping technique) to create the illusion of eyeliner and make your lashes look even fuller.
Water/Aqua/Eau, Iron Cxides (CI 77499), Copernicia Cerifera (Carnauba) Wax, Stearic Acid, Hydrogenated Jojoba Oil, Glyceryl Stearate, Acacia Senegal Gum, Pentylene Glycol, Oleic/Linoleic/Linoleic Polyglyceride, Shorea Robusta Resin, Octyldodecanol, Aminomethyl Propanol, Leuconostoc/Radish Root Ferment Filtrate, Oryza Sativa (Rice) Bran Wax, Lactobacillus, Adansonia Digitata Seed Oil, Bambusa Arundinacea Stem Powder, Cocos Nucifera (Coconut) Fruit Extract, Helianthus Annuus (Sunflower) Seed Oil/Helianthus Annuus Seed Oil, Persea Gratissima (Avocado) Oil, Phytosterols, Cocos Nucifera (Coconut) Oil, Olea Europaea (Olive) Fruit Oil, Sorbitan Oleate, Ascorbyl Palmitate, Ocimum Basilicum Hairy Root Culture Extract, Tocopheryl Acetate
- Bamboo Stem Powder: A natural alternative to nylon fibers, Bamboo Stem Powder has been shown to help add length and volume to lashes.
- Basil Root Extract: A strong antioxidant that helps lashes feel fuller and look healthier.
- Avocado and Jojoba Seed Oils: Rich in oleic acid, these humectants have been shown to help strengthen lashes to resist breakage.
- Sunflower Seed and Olive Oils: Natural oils that help condition, protect and replace harmful emollients, such as Petroleum, which can feel heavy on lashes and have a drying effect.
- Coconut and Baobab Seed Oils: Help moisturize and visibly add shine to lashes while protecting against environmental stressors. A natural alternative to synthetic vitamin A acetate.
- Rice Bran Wax: A vegetable wax used as a vegan alternative to beeswax that helps provide a strong yet flexible coating.
- No carbon black: Our high-quality, proprietary iron oxide blend delivers rich pigment without negative effects.
- No parabens: We formulate without phthalates and parabens, which can be drying and irritating to the eyes.
- No Teflon: Teflon is a synthetic chemical that can create a smooth, sleek finish, but it has also been linked to negative health effects.
Please be aware that ingredient lists may change or vary from time to time. Please refer to the ingredient list on the product package you receive for the most up-to-date list of ingredients.
jane iredale is certified cruelty-free by the Coalition for Consumer Information on Cosmetics’ (CCIC) Leaping Bunny Program, the leading internationally respected animal protection group for cruelty-free certification. Find out more on our cruelty-free page.
jane iredale products are also certified cruelty-free by PETA. To find out more about what this means, please visit our page on their site.
Traditional mascaras can contain toxic chemicals that irritate eyes. Beyond Lash includes consciously chosen, good-for-you ingredients and has been extensively tested so it’s safe for even the most sensitive eyes.
HUGS, LIFTS, AND SEPARATES